Stop Guessing. Start Ranking.

The Local Dominance Retainer — everything a home service company needs to show up on Google, convert more visitors, and grow. No bloat. No BS.

Free 20-minute call. No pitch deck. Just answers.

Most "SEO Agencies" Are Selling You Smoke

You've probably been here before:

  • →Paying $2,500/month for "SEO" but can't explain what you're getting
  • →Monthly reports full of jargon and vanity metrics
  • →50 blog posts about "the history of roofing" that generate zero calls
  • →Promises of "10 backlinks a month" from sites you've never heard of
  • →Six months in, still waiting for results

Meanwhile, your competitor down the street is getting the calls you should be getting.

It's not that SEO doesn't work. It's that most agencies optimize for their efficiency, not your results.

What Actually Moves the Needle

After working with home service companies, we've learned what actually drives calls from Google:

  1. 1A Google Business Profile that's fully optimized and consistently active
  2. 2Service pages built to rank AND convert — not keyword-stuffed garbage
  3. 3Technical foundations that don't sabotage your rankings
  4. 4Local signals that tell Google you're legit in your area
  5. 5A steady drip of quality work — not one-time fixes that fade

That's what the Local Dominance retainer delivers. Every month. No filler.

Here's Exactly What You Get

Google Business Profile Management

Full optimization + 8–10 posts/month + review responses + photo uploads + Q&A management. Your GBP will actually look like you care.

2 SEO Pages Per Month

Service pages, location pages, or FAQ pages — built to rank for real searches and convert visitors into calls. Quality over quantity.

Technical SEO

Site speed, mobile optimization, schema markup, crawl fixes, internal linking. The unsexy stuff that makes everything else work.

Local Citations

Month 1: 20–30 core directory listings. Ongoing: monitoring + cleanup. Consistent name/address/phone everywhere Google looks.

Quality Link Building

2–4 real links per month from local sources, industry directories, and outreach. No PBNs, no spam — just links that actually help your site.

Monthly Reporting

One-page report + 15-minute video walkthrough. Rankings, traffic, GBP metrics, calls. Plain English, no jargon.

Also Included (Because They Matter)

AEO (Answer Engine Optimization)

Every page built to show up in AI search results and featured snippets

Review Generation System

Templates + process to help you get more Google reviews (you still have to ask customers, but we make it easy)

Conversion Audit (Month 1)

We'll flag the top 5 things on your site killing conversions. Fix them or we'll quote it separately.

GA4 + Call Tracking Setup

So we both know what's actually working

What You Won't Get (And Don't Need)

50 junk blog posts nobody reads
"10 backlinks a month" from sketchy sites
Daily GBP posts that look like spam
Vague monthly reports about "SEO activities"
A website redesign (unless you need it)
Google Ads management (available as add-on)

When Will I See Results?

1

Months 1–2

Foundation

We're auditing, fixing, optimizing, and building. Rankings may not move yet. This is normal.

2

Months 3–4

Movement

You'll see rankings improve on lower-competition keywords. GBP views and actions start climbing.

3

Months 5–6

Traction

Multiple first-page rankings. More calls from GBP. Organic traffic clearly trending up.

4

Months 6–12

Compounding

This is where SEO pays off. Rankings stick. Leads increase. Competitors wonder what happened.

SEO isn't a light switch — it's a compound effect. The clients who win are the ones who stay consistent while competitors start and stop.

This Is Built For

→Established home service companies

Roofers, HVAC, plumbers, electricians, pest control, garage doors, landscaping, etc.

→Owners who want more calls, not more meetings

You don't want a marketing team. You want a marketing partner who handles it.

→Businesses in markets with real competition

If you're in a mid-size metro and competitors are outranking you, this fixes that.

→People who've been burned before

Skeptical of agencies? Good. We'll earn your trust with results, not promises.

Not a Fit If

You need leads in 30 days (try Google Ads instead — we can help with that separately)
You're in a hypercompetitive metro (NYC, LA, Dallas) going against funded competitors with massive budgets
Your website is a complete disaster (we'll need to fix that first)
You want to "set it and forget it" — we need your input on photos, reviews, and approvals

Local Dominance Retainer

Let's Talk About Your Market

Every market is different. Book a discovery call and I'll give you an honest assessment of what it would take to rank in your area.

Free 20-minute call. No pitch deck. Just answers.

Questions You're Probably Thinking

Ready to Actually Show Up on Google?

Book a 20-minute discovery call. No pitch deck. No pressure. We'll talk about your business, your market, and whether this is a fit.

If it's not, I'll tell you — and point you somewhere that is.

Or email me directly: hunter@obieo.com